Kaitlyn Prado-Barker Kaitlyn Prado-Barker

Overcoming Creative Blocks

Everyone has experienced or will experience a creative block at some point and you are not alone in the struggle. The good news is that since so many people have experienced this, there are many solutions to the problem. Everyone has different methods that work for them, so it’s important to try out a few different options and see what really reignites that spark.

Read More
Kaitlyn Prado-Barker Kaitlyn Prado-Barker

Social Media Metrics to Track

Social media gives us the opportunity to track EVERYTHING. While this provides the advantage to brands of better understanding their audience, it is also negative because it can be difficult to decipher what metrics actually matter.

Read More
Kaitlyn Prado-Barker Kaitlyn Prado-Barker

Preparing for a Potential TikTok Ban

TikTok has played a LARGE role in increasing the sharing of short-form videos online. As one of the largest online platforms in the U.S., the potential ban can be a worrisome time for many brands and content creators.

Read More
Kaitlyn Prado-Barker Kaitlyn Prado-Barker

The Importance of a PR Plan

Having a detailed plan for your PR goals will help clarify your business’ objectives and ensure that you have a crystal clear vision of how you want your brand to be perceived by the public.

Read More
Emily Pinsk Emily Pinsk

How to Promote Your Business on LinkedIn

Founded in 2002, LinkedIn is one of the most relevant social media sites today with over 830 million members across 200 countries worldwide. It is primarily used for networking and creating connections with other business professionals, but it is also a great tool for promoting your business.

Read More
Kaitlyn Prado-Barker Kaitlyn Prado-Barker

Debunking PR Myths

If you’re curious about PR, but nervous about some of the myths you’ve heard, keep reading to learn what PR can do for your brand!

Read More
Kaitlyn Prado-Barker Kaitlyn Prado-Barker

Instagram Limits You Need to Know About in 2022

Increasing your activity on Instagram is a great way to boost engagement! To do this successfully and without getting flagged, it’s important to keep in mind the different limitations Instagram places on your account.

Read More
Braylyn Bruno Braylyn Bruno

AAPI Creators Making An Impact

In celebration of Asian American and Pacific Islander (AAPI) Heritage Month, we are highlighting some notable AAPI creators by sharing their stories and their positive contributions on social media.

Read More